Creative AI Prototyping is the process of turning bold ideas into tangible, testable AI-powered experiences — before you spend big on full development.
It’s like building a concept car for your business: you get to see, test, and share your vision early, with enough functionality to prove it works and wow your audience.
In the rapidly evolving landscape of artificial intelligence, AI assistants stand at the forefront of technological innovation. These digital companions have transcended their initial roles as simple command-response systems to become sophisticated entities capable of engaging in natural, context-aware interactions with users. This paper introduces Jane, an advanced AI assistant that exemplifies the cutting edge of human-AI interaction.
How can AI reframe Marshall McLuhan’s classic ideas—“the medium is the message,” hot vs. cool media, and the tetrad of media effects—for today's digital landscape? This case study unpacks those timeless insights and reinterprets them through the lens of creative AI, showing how modern tools reshape perception, culture, and design
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